You’re Never Too Big For a Successful Culture Change

You’re Never Too Big For a Successful Culture ChangeNortheastern University

Family Business Quarterly

Northeastern University center for Family Business

The Northeastern University College of Business Administration CEO Forum and the Center for Family Business were honored to have Carol Lavin Bernick as the featured speaker at a recent joint meeting. She and her husband, Howard, run Alberto-Culver Company, the $2.9 billion public company that Carols parents founded in 1955 and turned over to the new generation of management in 1994.

In her presentation titled “When Your Culture Needs a Makeover” Carol described the process of changing their corporate culture and its positive impact on the business. While many family business authors and researchers speak of the importance of sustaining culture in the face of transition, Carols experience was very different. More…