Avoiding Patent, Trademark And Copyright Problems by Thomas G. Field
Patents, copyrights and trademarks, as well as know-how or trade secrets, are often collectively referred to as intellectual property. Many firms have such property withouteven being aware of it or of the need to take measures to protect it.
Many people’s notions of intellectual property are unrealistic. Some believe, for example, that having a patent on a product will enable one to succeed in the marketplace. Consequently, they may spend thousands of dollars to obtain the exclusive rights to market something